Our Story

From Copenhagen Artificial Fur (CAF) to Instinct Copenhagen

Our Passion

Luxury is Key

We love designing beautiful pieces in luxury fabrics that bring out the glamorous feel in the person wearing it.

The Glam

The Right Kind of Fake

Back in ’09 we launched Copenhagen Artificial Fur with every intention of making faux fur the chicest furry material.

The Big Day

All About Her

Our flair for the extraordinary went hand in hand with brides’ expectations. Our first mission became to make women feel their most amazing on their special day.

The Feel

From the Big Day to Every Day

We believe that the way we feel in our skin and in our clothes, sets the tone for the whole day. And not just on the wedding day, but every day. Therefore, inspired by our bridal success, we expanded our vision: be a little extra every day.

Red Carpet Fashion

From Hollywood to every-day Glamour

As previous supplier of Hollywood red carpet items with the brand Copenhagen Artificial Fur, we have built up a network and a finesse for every-day glamour.

New Focus

Introducing a New Brand

We are switching our focus from designing princess-for-a-day pieces to all-day luxury that will last a lifetime (with a little goodwill). Though we are switching industries, we are taking a bit of the glamour with us, for you to enjoy in every Instinct Copenhagen piece.

New Name

Old Values

The new philosophy is to be even more sustainable. The design is more user friendly and timeless in its classic and edgy looks.

Our values are the same. At the heart of everything we do is compassion. We design and produce with respect for life and the environment.


Our compassion guides us in everything we do.

Ethical production
Cruelty-free & Vegan
Minimizing harmful substances & CO2 emissions
Produced in Europe